Around 91% of respondents said they regularly shop online, up from 87 per cent in 2021. Ecommerce in the MENA region has settled into a stable, high-growth era, with increased opportunities for ecommerce players. Data from leading global payment solutions provider Checkout.com’s report: Digital Transformation in MENA 2022, proves that the ecommerce trends accelerated by […]
Event enablers are adapting technological advancements to make events a seamless experience for both online and offline participants. Linkedin released a survey report highlighting the popular trends among event organisers in Europe, the Middle East, and Africa (EMEA). Over 1,800 marketers in the region participated in the study. Four out of five respondents agreed that […]
In July this year, Marvel tweeted about its upcoming release Wakanda Forever, with a modern version of Bob Marley’s No Woman, No Cry playing in the background. Millions of Marvel fans scrambled onto Twitter timelines to find an answer to the big question, “Who is the next Black Panther?” This undying curiosity compelled 1.3 million […]
Tiago Rocha da Silva, Chief Marketing Officer at Zain KSA maps how customer satisfaction and quality of service are cornerstones of loyalty. Tiago Rocha da Silva joined Zain KSA as the Chief Marketing Officer in September 2020. He leads the company’s consumer digital transformation effort to provide customers with the best customer experience and innovative […]
Brands are increasingly switching to intelligent loyalty programs, focused on tailor-made, exclusive CX and using technology for greater efficiency. Are traditional rewards-based loyalty programmes passé? The American Express SmartEarn Credit Card gives you some cashback as a welcome gift if you spend a certain amount during the first 90 days. Then, you earn Amazon or […]
Fifty per cent of respondents reported an increase in online purchases compared to in-store, with Amazon being their first stop. Feedvisor, the “AI-first” optimisation and intelligence platform for brands and retailers on Amazon, Walmart, and e-marketplaces, released the findings of its 2022 Amazon Consumer Behavior Report. Based on a survey of over 2,000 consumers, the […]
Our monthly list of carefully selected news stories ensures that you don’t miss out on technology advancements. September has been a month of technological advancement across industries. From acceptance of metaverse to the latest highlights from Dubai’s biggest tech event of the year, GITEX Global 2022, we have you covered. Metaverse Acceptance Is Growing The […]
On the 92nd Saudi National Day, celebrated on September 23, Saudi Telecom giant STC showered multiple offers to keep its loyal customers happy and attract new customers into its fold. The group launched myriad offers like Bayti 5G eSIM packages and offered an additional SAR 92 ($24.48) on old devices to replace them with new […]
With only a few weeks to go until the CX NXT’s UAE edition, Martechvibe highlights the global and regional CX experts that will be headlining the summit. The in-person summit will take place on November 16 and 17, 2022, at Dubai Marina, UAE. The summit will cover a wide range of topics, including customer experience, […]
In an exclusive interview with Martechvibe, Dr Chris Humphris, Head of Digital First Engagement (EMEA) at Verint, shared how automation enables consumers to self-serve lower-level inquiries while freeing up agents to address more complex issues. This could create capacity in contact centres to improve overall customer sales and consumer service experience. Tell us about your […]
