Connor Keppel, founder of software company Relay, which is aiming to become the go-to marketing and customer service solution for those running mobile businesses, has a good story to tell us about managing small businesses. The idea for Relay was sparked when Keppel identified a need among small businesses for affordable, easy-to-use software. “Most great […]
In this exclusive interview Aswin Ravi, Director – MEA, WebEngage, talks about marketing automation and its core elements. The ambit of marketing automation is constantly expanding. How can it power business growth? The traditional ways of customer engagement and retention are not effective in today’s hyper-connected world. The ‘spray and pray’ approach to engaging with […]
Network Advertising has announced the appointment of Manan Shah as Vice-President, Digital. He comes to Network from Chimp&ZInc, where he was responsible for the P&L of their India business. He began his career with Convonix, where he cut his teeth in digital marketing for several large brands like Reliance Industries, Reliance Digital, Jio, Kotak Securities, […]
Bom Kim sold his first venture fresh out of college. Fast forward two decades, and the serial entrepreneur is joining the ranks of the world’s richest with his Coupang Inc listing. Shares of the e-commerce giant, backed by SoftBank Group Corp., surged as they began trading in New York on Thursday. According to the Bloomberg […]
Alteryx appointed Anjali Joshi to its board of directors (BOD), earlier this month. Joshi is an experienced technology executive who has managed the development of several Google properties that reach billions of users. “We are fortunate to have Anjali join the Alteryx board. She is an accomplished leader who led major improvements in product experiences […]
Waymark, a platform for creating video advertising, announced that technology executive Matthew Saskin has joined the company as Chief Operating Officer. Saskin will lead Waymark’s strategic planning, go-to-market process, and overall growth of the company. He will also be tasked with improving operational efficiency and scaling the team to serve a growing base of customers. […]
NextRoll, the marketing technology company, announced Roli Saxena as its new President for the AdRoll division. Saxena will be focused on leveraging its deep roots in data and machine learning to drive the adoption of the AdRoll Ecommerce Marketing Platform by direct-to-consumer (D2C) marketers. Ecommerce saw its biggest boom in 2020 with more new businesses […]
Industry Veteran, Tom Capper, Adds Deep Analytics Expertise to Challenge Industry Thinking. Moz, Inc., the leader in search engine optimization technology, today announced Tom Capper has joined the company to lead the Search Science team. Based in the UK, Capper comes to Moz after leading the SEO practice at Distilled, now Brainlabs. “Tom has proven […]
In this exclusive interview with MarTech Vibe, Heather Redling, Head of Marketing, Badr Investment Group talks about the future of the travel industry in the Middle East 1. History has shown us that travel is one of the world’s most resilient industries despite the challenges it has faced in the past. How can travel brands […]
In this exclusive interview with MarTech Vibe, Nazim Erdogan, Chief Marketing Officer, Sahibinden.com talks about digital marketing, the rise of e-commerce in Turkey, business continuity and MarTech. 1. Challenges sahibinden.com faced with Business Continuity during the Covid-19 outbreak. What were your most significant learnings? During the outbreak preventions, the most important thing was to […]
