As part of DAMAC’s vision towards digitisation and commitment to listen to and address customer needs, the Company’s Technology Department has implemented a variety of new tech-features to simplify processes for DAMAC residents. Entry into DAMAC towers and communities will become easier and more efficient with the roll out of VMS (Visitors Management System). Under […]
Cloudapps, a provider of artificial intelligence-powered sales technology, has launched Sensai, a deep-learning AI sales predictions platform. Cloudapps Sensai is compatible with any CRM platform and helps sales teams optimise operations, inform sales insights, and predict deal outcomes. It offers a personalised sales process and flow created for every opportunity. The app also helps reps […]
Banco Bilbao Vizcaya Argentaria (BBVA) and Accenture have signed a collaborative agreement that is focused on accelerating digital transformation and applying analytics and artificial intelligence (AI) to drive faster decision-making and enhance the customer service experience. As part of a 10-year agreement, Accenture will team with BBVA to improve the agility of its operations by […]
Dynata, providers of a first-party data platform for insights, activation, and measurement, has acquired Optimus Analytics, an artificial intelligence (AI) and machine learning (ML) data science and technology company. Financial terms of the deal were not disclosed. The acquisition of Optimus makes Dynata’s first-party data immediately more actionable, connecting it with trusted second- and third-party […]
All chatbot encounters, which support more than 250 languages, can be documented in the patient’s electronic health record. QliqSOFT has launched the Chatbot Marketplace, a curated library of more than 20 chatbots powered by artificial intelligence (AI) to help overwhelmed healthcare organisations remotely engage with patients. The chatbots can augment routine front-office and call centre […]
When it comes to visual search, a picture speaks a hundred words. Here’s how retailers are upping their search rankings and cutting short the journey from discovery to purchase. The year was 2018 and the marketing team at low-cost, Swiss airline easyJet was eager to tap into the fear-of-missing-out (FOMO) social media users get by […]
Perfect Corp. gathered the world’s leading beauty, retail, technology, and media brands to highlight the roles AI and AR technologies play along the evolving consumer shopping journey. Beauty tech solution Perfect Corp returned for their annual event Beauty Reborn: The Acceleration of Digital Transformation with Beauty Tech where global brands spoke about the impact of […]
Martechvibe chats with Jay Dalvi, General Manager, CleverTap about the challenges and trends in the Middle East “A great omnichannel experience is an outcome of a good data strategy. Particularly first-party data is the biggest challenge we see brands face in this part of the world. Being able to collect, manage, and augment your data over time […]
The growing consumer privacy concerns and a resurgence of antitrust scrutiny on Google has led investors and companies to bite off a chunk of the search engine market Looking to challenge Google, recently You.com, announced it is developing a more customisable search engine. Even venture capitalists who until now avoided backing Google competitors are now […]
MENA marketing professionals are expecting growth in their mobile budgets. MMA conducted a survey with WARC to showcase the region’s mobile marketing strategies Increased focus on agility and effectiveness has been a key lesson for marketers in the last year, and brand awareness has turned out to be the most common objective when running mobile […]
