![Acquisition or Retention – The Great Debate](https://staging.martechvibe.com/wp-content/uploads/Epsilon-2-From-acquisition-to-loyalty-the-gamechanger-with-Epsilon-inputs.jpg)
Martech
Acquisition or Retention – The Great Debate
Retention often relies on far less customer price sensitivity so that the long-term costs are recouped through sales. But is your retention strategy hitting the right note? Majid Al Futtaim’s loyal customers download the SHARE app and earn cashback in points for shopping, dining and entertainment. After collecting adequate points, they redeem them towards future […]