TLDR: The Recurring Revenue model is about a brand offering consumers products or services on a regular or cyclical basis in exchange for a recurring fee charged at regular intervals, as opposed to a one-time purchase. Subscriptions are the lifeline of the recurring revenue model that keeps consumers engaged long-term and a company’s revenue flow […]
Unbounce, a conversion intelligence platform provider, has acquired LeadsRx, a marketing analytics platform provider, for an undisclosed amount. LeadsRx helps marketers understand the value of each customer touchpoint across digital, radio, TV, podcasts, streaming services, and other advertising channels. This acquisition positions Unbounce to bring marketing attribution to its small and midsize business customers. “Attribution […]
Advertisers can upload their content catalog and ensure people see titles relevant to them Facebook, the world’s most widely used social network, has come a long way since its founding in 2005, undergoing massive transformations in a relatively short time, becoming one of the most innovative companies in the world. On Monday, the tech giant […]
