Sanjeev Nichani

The biggest obstacle is winning over the organisation and gaining its acceptance and support. Tim Hortons recently updated its loyalty programme, More Tims, More Rewards. The programme was redesigned to make it easy to get rewarded. The previous Tims Rewards programme was visit-based and guests earned the same number of points per eligible transaction – […]

Martechvibe asked five marketers of leading brands at Vibe Martech Fest to share one critical piece of advice for the community of peers. Here’s what the experts had to say… Vibe Martech Fest approaches business challenges with real-world solutions from leading brands and veteran marketers. VMF, the fourth in-person edition attracted over 500 delegates at […]