The first fully Digital Out-of-Home (DOOH) partnership focuses on bringing premium, relevant advertising to the local Emirati communities. Yazle –a global digital media company specialising in innovative and creative digital advertising campaigns, has signed an agreement with Aswaaq, the local brand delivering a retail experience in a friendly shopping environment. The agreement entails Yazle providing […]
INEO Tech, the developer and operator of the INEO Media Network, a digital advertising and analytics solution for retailers, announced a programmatic partnership with Broadsign, a platform provider for digital-out-of-home (DOOH) programmatic advertising. With this agreement, advertisers and media buying agencies who utilise Broadsign’s Reach platform will gain access and be able to purchase ad […]
AXES.ai has concluded a global strategic alliance with Hivestack, an independent programmatic digital out-of-home (DOOH) ad tech company. This partnership will enable AXES to connect the Hivestack supply-side platform (SSP) to the AXES omnichannel demand-side platform (DSP) to broadcast premium, programmatic DOOH cross-channel media campaigns on a global scale to the more than 25,000 AXES […]
INEO Tech, the innovative developer of the INEO Media Network, a digital advertising and analytics solution for retailers, announced a partnership with Vistar Media, the provider of programmatic technology for digital out-of-home (DOOH). With this agreement, all of the digital display screens in the INEO Media Network, including those in INEO’s patented INEO Welcoming Systems, […]
Precisely announced the launch of Dynamic Demographics, a new data offering that combines the power of Precisely’s rich portfolio of location data with time-based mobile location data. This combination allows businesses to better understand human mobility and how the population and business opportunities within an area changes as people move from one location to another […]
