Disconnection between platforms and systems results in inefficient marketing campaigns, poor data management, and dull customer experiences. Martechvibe spoke to Jeremy Swift, CEO and Co-founder of Cordial, about how to deliver cross-channel experiences that impact both the consumer experience and the bottomline. Fortunately or unfortunately, consumer behaviour doesn’t move in a straight line, says Jeremy […]
With the enhanced integrations, Cordial helps companies streamline their real-time data, driving greater access to first-party customer insights Cordial, a cross-channel marketing and data management platform provider, has integrated with Amperity, mParticle, and Segment. With the enhanced integrations, Cordial helps companies streamline their real-time data, driving greater access to first-party customer insights. It also offers […]
Cordial, the cross-channel marketing platform, announced the mass market release of Architect, a major enhancement to its data platform. Architect allows marketers to create personalised marketing messages in more powerful ways than ever before by automating data imports, improving data quality by transforming it for marketing activation, using machine learning to automate messaging optimisation, and […]
