![Martech Spotlight: Lego](https://staging.martechvibe.com/wp-content/uploads/5-Building-Blocks-Of-Success-That-You-Can-Learn-From-Lego-VMF-ME.jpg)
Martech
Martech Spotlight: Lego
The iconic toy company is a serious business. Innovations and a customer-centric focus helped it become a superbrand. Did you know from its founding in 1932 until 1998, Lego had never posted a loss? In the late 90s, it struggled to compete for children’s attention, as they were over-engrossed in video games. In early 2000, […]