AI capabilities

LivePerson, a provider of conversational artificial intelligence solutions, has added AI capabilities and integrations to its Conversational Cloud. Powered by nearly one billion conversational interactions per month on its Conversational Cloud, LivePerson’s AI interprets and simplifies complex customer inquiries for customer care, sales, and marketing teams. The new capabilities announced include advanced routing and self-learning […]

Pegasystems Inc, the software company that crushes business complexity, announced Next-Best-Action Customer Journeys, a new AI-powered capability modernising traditional customer journeys with intelligent decisioning and propensity modelling for optimal customer interactions. This capability transforms conventional marketing by considering the changing nature of human behaviour. Instead of forcing customers down pre-determined paths, marketers can intelligently sense […]

Leading Cross-Channel Marketing Hub Furthers Enterprise Focus and European Coverage CM Group, a family of martech companies focused on multichannel campaign management and email marketing, today announced the acquisition of Selligent Marketing Cloud (Selligent)  The organisation’s fifth acquisition in 24 months. CM Group, whose majority owner is Insight Partners, purchased Selligent from HGGC.  This purchase further […]

Netcore Solutions, a leading global marketing technology provider, today announced the success of its recently launched Smart Push, a breakthrough notification delivery technology Smart Push has helped brands like Shemaroo Entertainment, a leader in India’s OTT space, and TVS Credit Services, an Indian financial services company, boost their Push Notification Delivery rate by more than 50%.  Netcore also […]

Georgian Partners Doubles Its Investment in Bluecore During Series D Round, Pulling from Its New $1B+ Fund; FirstMark and Norwest Also Reinvest in the Retail Marketing Technology Company Bluecore, the marketing technology company reimagining how the world’s fastest-growing retail brands transform casual shoppers into lifetime customers, today announced the close of its $50 million Series […]