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Merkle Q2 2020 Customer Engagement Report Finds 88% of Marketers Practice Some Level of Agile Marketing
Data showcases increased adoption of agile and impact of consumer data privacy regulations across industries in the US and UK Merkle, a leading technology-enabled, data-driven performance marketing agency, released the Q2 2020 instalment of its Customer Engagement Report. Acting as an extension of the previous report, which highlighted the barriers to great personalisation, the Q2 report […]