54% of UAE Consumers Ready to Pay More for 5G: YouGov
The UAE is set to lead the world in the market for fifth-generation (5G) telecom services, with the majority of the consumers showing a huge appetite for wireless technology, according to the latest research report by YouGov, International Telco Report 2021. The market research firm found that 54 per cent of UAE consumers are willing […]
Topics
The UAE is set to lead the world in the market for fifth-generation (5G) telecom services, with the majority of the consumers showing a huge appetite for wireless technology, according to the latest research report by YouGov, International Telco Report 2021.
The market research firm found that 54 per cent of UAE consumers are willing to pay more to access 5G technology, the fourth highest in the world after Indonesia, India and China. Nearly half (48 per cent) also claim to own a 5G-enabled phone, the second-highest in the world after China.
The report looks into consumer attitudes, behaviour and preferences towards 5G in 17 markets worldwide. The study found that while the new technology has yet to gain traction in many countries, the UAE market is showing huge potential for growth.
“The UAE has come a long way in adopting and making 5G a part of its future plans. Data suggests that… UAE is one of the leading countries where (48 per cent of) respondents claim to be using a 5G-enabled smartphone,” the whitepaper said.
Also Read: Is MENA Ready for 5G and Mobile Advertising?
Smaller markets
In comparison, consumers in other developed countries like Germany (17 per cent), the United Kingdom (16 per cent) and France (16 per cent) are least likely to say they own a 5G-enabled smartphone. Worldwide, only 26 per cent of the respondents have devices that are capable to access 5G.
In the UAE, about three in 10 (29 per cent) said they are currently paying 5G tariffs, nearly five times higher than respondents in France (6 per cent), Italy (6 per cent) and the United States (8 per cent).
The UAE market is also showing high optimism about how 5G will disrupt the telecom landscape, with 77 per cent of the respondents agreeing with the statement “5G will change how people connect to the internet.”
“The favourable attitudes among younger respondents towards 5G is likely to translate to higher levels of current engagement and future intent,” the report said.
